Based on our overall comparison score, Hisense U7SG 65 rates higher at 80/100 versus 57/100 for Sony Bravia 3 II 65 — a 23-point lead. Hisense U7SG 65 is the stronger overall pick, though the right choice still depends on which specs matter most to you; the full spec table above breaks down every difference.
Hisense U7SG 65 vs Sony Bravia 3 II 65
Updated Nov 2026 · Scored by the Let’s Compare Data Engine · How we score
For most buyers the Hisense U7SG 65 is the better pick — it scores 77/100 to the Sony Bravia 3 II 65's 44, leading on Panel and Picture Quality. Choose the Sony Bravia 3 II 65 instead if you want to spend less.
Verdict
Our overall take, at a glance
Key takeaways
- Hisense U7SG 65 leads Sony Bravia 3 II 65 overall by 33 points (77 vs 44 out of 100).
- Hisense U7SG 65 stands out on Panel Technology: Mini-LED QLED LCD, Panel Refresh Rate: 165 Hz (38% more), Gaming Refresh Rate (VRR Max): 165 Hz (38% more).
Hisense U7SG 65 leads overall
Hisense U7SG 65
77
Sony Bravia 3 II 65
44
Why it stands out
- Panel Technology: Mini-LED QLED LCD
- Panel Refresh Rate: 165 Hz (38% more)
- Gaming Refresh Rate (VRR Max): 165 Hz (38% more)
In-depth analysisAI
AI-generated from the cited sources — may be incomplete or inaccurate; verify important details before deciding · generated Nov 2026.
Hisense U7SG 65
The Hisense U7SG 65 is a 65-inch Mini-LED QLED television powered by the Hi-View AI Engine Pro processor. Running on the Google TV platform, it targets home entertainment enthusiasts and gamers looking for advanced high-refresh-rate capabilities and comprehensive HDR support.
Best for high-refresh-rate PC and console gamingBest for bright living room home theater setups
Pros
- High 165Hz native refresh rate suited for fast-paced gaming
- Equipped with four full-bandwidth HDMI 2.1 ports
- Robust 2.1.2 channel built-in audio system delivering 50 watts
- Advanced Mini-LED local dimming for enhanced contrast control
Cons
- Substantial physical dimensions and weight require careful setup
- Limited to specific HDR implementations like Dolby Vision
Sony Bravia 3 II 65
The Sony Bravia 3 II 65 is a 65-inch 4K LCD television running on the Google TV platform. Powered by the XR Processor and featuring a 120Hz refresh rate alongside four HDMI 2.1 ports, it is built for viewers seeking modern smart features and high-refresh-rate display capabilities.
Best for Current-generation console gaming at 120HzBest for Streaming content via Google TV
Pros
- Equipped with four HDMI 2.1 ports for modern connectivity
- Supports a 120Hz refresh rate including VRR for gaming
- Runs the intuitive Google TV operating system with Gemini and Alexa voice support
- Includes built-in Dolby Vision and Dolby Atmos compatibility
Cons
- Lacks local dimming hardware
- Relies on a basic 2.0-channel speaker layout
Value for Money
Which is the better deal for the price
Enter today's price for each product to see which offers better value. Use the same currency for both.
Hisense U7SG 65
Sony Bravia 3 II 65
Physical Comparison
Weight, side by side
Hisense U7SG 65
19.6kg
Weight
Detailed Specifications
The full spec sheet, side by side
Frequently Asked Questions
Common questions about Hisense U7SG 65 vs Sony Bravia 3 II 65 comparison
Hisense U7SG 65 and Sony Bravia 3 II 65 are compared side by side above across every spec in the tvs category — including performance, features and design — each scored 0–100 so you can see exactly where one leads the other. Our overall scores are 80/100 for Hisense U7SG 65 and 57/100 for Sony Bravia 3 II 65.
If you want the higher-rated tvs option overall, Hisense U7SG 65 (80/100) edges out Sony Bravia 3 II 65 (57/100). But if Sony Bravia 3 II 65 is cheaper or stronger on the specific specs you care about, it can still be the better buy — use the spec table and strengths profile above to decide.
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